Own LinkedIn.. Help Your Audience Find You.. Budget Friendly
Turn LinkedIn into your personal stage. We’ll optimize your profile, craft thought-leadership posts, and spark the right conversations—so clients, partners, and top talent come to you, no ads needed.
Modules
This course is designed to help Tech and Business Entrepreneurs establish a strong LinkedIn presence to elevate their business brand, attract clients, build partnerships, and position themselves as thought leaders in their industry.
The Entrepreneur’s Digital Brand Foundation
- Defining your business’s unique value proposition.
- Aligning your personal brand with your business goals.
- Crafting a leadership narrative that resonates with your target audience.
Creating a Business-Centric LinkedIn Profile
- Optimizing your profile to reflect both you and your business.
- Highlighting your company’s mission, services, and achievements.
- Using LinkedIn banners and featured sections to showcase your brand visually.
Strategic Content for Business Growth
- Sharing stories and updates that highlight your business journey.
- Posting case studies, client success stories, and thought leadership content.
- Engaging with trends and discussions relevant to your industry to amplify visibility.
Building a Powerful Business Network
- Connecting with potential clients, collaborators, and investors.
- Engaging with influencers and industry leaders to expand your reach.
- Using LinkedIn Groups and Events to position your business as an authority.
Leveraging LinkedIn for Business Development
- Using LinkedIn Ads and Sponsored Content to promote your services.
- Identifying and connecting with decision-makers and ideal clients.
- Tracking and analyzing engagement to refine your LinkedIn strategy.
Key Outcomes:
- Build a LinkedIn profile that represents you and your business as leaders in your industry.
- Develop a content strategy that attracts clients, investors, and collaborators.
- Expand your network to create new business opportunities and partnerships.
- Use LinkedIn as a tool for continuous business growth and visibility.
HR & Talent Strategy Support for Founders
HR & Talent Strategy Support for Founders
Build Visibility — Then Build the Team to Support It.
Getting visible is just the beginning. Once your business starts gaining traction, the next challenge is hiring the right people to help you scale — without burning out or making costly missteps.
With over 20 years of global talent acquisition experience at companies like Microsoft, GitHub, PwC, Ford, and high-growth startups, I bring insider recruiting expertise to help you:
✔ Identify who to hire first — and when
✔ Write job descriptions that attract the right candidates
✔ Create interview scorecards and processes that save time
✔ Avoid expensive agency fees or full-time overhead
✔ Build a team that aligns with your culture and vision
✔ Get fractional recruiting and hiring strategy — without the guesswork
Whether you're hiring your first assistant, building a small team, or replacing a key player, I act as your fractional talent advisor — so you can scale smarter, not harder.
Add-On Talent Strategy Services:
✔ First-Hire Planning + Role Design
✔ Job Description Development + Posting Strategy
✔ Interview Process Mapping + Templates
✔ Hiring Workflow Audits
✔ DE&I Talent Strategy Guidance
✔ On-Demand Recruiting Support